Privacy Policy
This Privacy Policy describes how Serra Media LLC ("Company", "we", "us", or "our") collects, uses, and discloses your information in connection with the operation of our website and the provision of our media and brand growth services.
1. Data We Handle
In our capacity as a media and brand growth agency, we process various types of data:
- Personal Information: Data you provide when contacting us, such as your name, email address, and phone number.
- Confidential Client Data: Business-sensitive information you share with us to enable our services. This may include business plans, customer data, internal performance metrics, and proprietary marketing materials.
- Campaign Data & Analytics: Performance data generated from marketing campaigns we manage on your behalf. This includes data from platforms like Google Analytics, Google Ads, Meta Business Suite, and other relevant advertising or analytics tools. This data is considered the property of the client.
2. How We Use and Protect Your Data
Our primary commitment is to the confidentiality and security of the data entrusted to us.
- Purpose Limitation: All client data is used exclusively for fulfilling our contractual obligations to provide media and brand growth services. We do not sell, rent, or otherwise disclose your confidential or campaign data to third parties for their marketing purposes.
- Security Measures: We implement robust technical and organizational security measures to protect data against unauthorized access, alteration, disclosure, or destruction. Access to sensitive data is restricted to authorized personnel who are bound by strict confidentiality agreements.
- Data Processing: We act as a "data processor" for the campaign and analytics data we manage. You, the client, remain the "data controller." We process this data according to your instructions and for the agreed-upon purposes of campaign optimization and reporting.
3. Data Retention and Transition
We retain client data for the duration of our service agreement. Upon termination of our services, we will cooperate fully to ensure a smooth transition of all campaign data, account access, and analytics history to you or your designated new provider. Data may be securely archived for a limited period as required by law or for our internal record-keeping before being permanently deleted.
4. Third-Party Platforms
Our services involve the use of third-party platforms (e.g., Google, Meta). While we operate within their terms of service, their data handling practices are governed by their own privacy policies, which we encourage you to review.
5. Your Rights
You have the right to request access to, correction of, or deletion of your personal information held by us. For any requests related to your data, please contact us.
6. Policy Updates
We may update this Privacy Policy to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any changes will be posted on this page.
7. Contact Information
For any questions or concerns regarding this policy or your data, please contact Serra Media LLC through the official channels listed on our website.